Copywriting Blog


Meet Our Newest Pen, Betty Egan

Anna GoldsmithNewsLeave a Comment

Hey everyone, it’s time again to play “Meet a Pen”! Today we’re chatting with Betty Egan, who left her big agency life at Arnold Advertising for a home in the wilds of New Hampshire. Luckily for us, she’s game for the occasional long drive to visit clients in Greater Boston. So let’s get to our questions … What did you … Read More

It’s Time Again for ‘Meet a Pen’

Anna GoldsmithHired PensLeave a Comment

“Don’t dialogue with someone you can talk to.” Rob Sneddon, the latest writer to join our team, didn’t say this, but the fact that he can quote William Zinsser just makes us love him even more. Read on to learn Rob’s no-fail trick for combating writer’s block, the one book that can improve everyone’s writing and why we need a … Read More

Meet Virginia, Our Newest Pen

Anna GoldsmithHired Pens, NewsLeave a Comment

For every 100 writers who contact us, just dying for a chance to be a Pen, only a handful makes it through our rigorous screening process. Meet one of the qualified few. As you’ll see from our Q&A below, Virginia has the right mix of experience, brains and wit. We’re pretty sure she’s a keeper. What did you want to … Read More